Our Creative Team has been creating and maintaining newsletters for a charter school clients since late last year. We have been brainstorming on longer, more substantive publications for schools, as well. (using Escuela Umoja ) One of sources of inspiration while research is the amazing Kent Quarterly . We are currently workshopping a full magazine mock-up and can't wait to share! -Creative Fulfillment Team

Our Creative Fulfillment Team recently completed a "brand book" for Seneca Village State University, our "mock-up university." Brand books (or guidelines) vary greatly in length, form, and even function. Our book focuses on fundamentals like font, color, and text arrangements. However, these publications may include taglines, merchandise, powerpoints, photography, and style. SVSU - Brand Book (Mock-Up)

The truth is, the answer depends on your type of business, your stage of growth, and the impression you want to leave with your audience. While we encourage branded emails as a best practice, it’s worth exploring both sides before you decide.